THE WINNING FORMULA FOR BRANDS TO ATTRACT CONSUMERS

LEAP – Location Based Advertising and Promotion Platform

Consumers have access to more information and buying opportunities than ever before. They can compare pricing, read product reviews, complain about poor customer service, anytime and anywhere. As a result, consumers have higher expectations from brands and the retailers. In order to meet their expectations and to get their goods and services to consumers, brands need to rethink their relationship with the consumers or retail partners. One of the ways that brands have discovered is to begin selling online directly to consumers.

LEAP acts as a collaborative platform for brand companies to directly connect and understand their consumers precisely. Brands can accomplish location-based advertising and promotions to attract their consumers. With this platform, consumers are encouraged to share their reviews directly with brands which in turn gets resolved and through offers, games, surveys and product details. This arrangement leads to active participation of consumers and builds a stronger connect with the brands.

Experience

Consumer purchase behavior, loyalty programs and re-targeting strategies

Bring people close to retail outlets thereby

Enable companies to influence people

Retailers can also push deals and coupons

Gather consumer’s recommendations and feedbacks for multiple products

Understand buying pattern of each consumer

Increase Lifetime Consumer Value (LCV)

Core insights for marketing and supply chain through analytics

Measure purchase frequency, product performance and determine order forecast

Offerings

Establish a direct 'connect' with consumers

Bring visibility across retailors/distributors network

Incentives for consumers to record their product consumption, behavior, purchase pattern, preferences and feedbacks

Leverage the power of gamification

Enable location-based promotion and advertisement

Understand and monitor consumer preferences

Build influential strategy based on consumer behavior

Attract consumer to the brick and mortar store

What is in for?

Merchant

Merchant

  • Company based profile authentication
  • Master your employees with product details
  • Handy feedback on multiple products
  • Authenticate the deal
  • View deal redeem history
Consumers

Consumers

  • Receive alerts on interest based advertising
  • Involve in games, winning tangible rewards
  • Receive notifications about deals and discounts
  • Chat with nearby people to discover about product
  • Redeem the coupon of the deal opted for
  • Scan to understand product description
Brand Owners

Brand Owners

  • Manage event and advertisement
  • Store and pin creation
  • Product management
  • Rewards management
  • Merchant connect
  • Analytics and reporting
LEAP

SHOPPING MALL CONNECT APP – BRAND STORES & STORE KEEPERS

Developed a collaborative platform for brand store owners and store keepers of a leading shopping mall based in Sweden.

Beacon Based Promotion Application
LEAP

BEACON BASED PROMOTION APPLICATION

Created a beacon-enabled app that automates the commercial content delivery and collects essential data about in-store consumer behavior.

RETAIL CUSTOMER LOYALTY APPLICATION
LEAP

RETAIL CUSTOMER LOYALTY APPLICATION

An app that enables customers to receive offers linked to the card rewards schemes on their phone to stimulate customer visits to showrooms.